{"id":12421,"date":"2025-04-03T12:33:56","date_gmt":"2025-04-03T12:33:56","guid":{"rendered":"https:\/\/asteri.lt\/is-aeo-changing-seo-aeo-answer-engine-optimization-top-5-positions-in-ai-search-results\/"},"modified":"2026-03-20T21:45:10","modified_gmt":"2026-03-20T21:45:10","slug":"is-aeo-changing-seo-aeo-answer-engine-optimization-top-5-positions-in-ai-search-results","status":"publish","type":"post","link":"https:\/\/asteri.lt\/en\/is-aeo-changing-seo-aeo-answer-engine-optimization-top-5-positions-in-ai-search-results\/","title":{"rendered":"Is AEO changing SEO? AEO (Answer Engine Optimization) &#8211; Top 5 positions in AI search results"},"content":{"rendered":"\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<div style=\"height:19px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<div class=\"wp-block-group alignwide is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-media-text alignwide is-vertically-aligned-center\" style=\"padding-top:0;padding-right:0;padding-bottom:0;padding-left:0\"><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/asteri.lt\/wp-content\/uploads\/2025\/04\/aeo-1024x1024.webp\" alt=\"AEO\" class=\"wp-image-10773 size-full\" title=\"\" srcset=\"https:\/\/asteri.lt\/wp-content\/uploads\/2025\/04\/aeo-1024x1024.webp 1024w, https:\/\/asteri.lt\/wp-content\/uploads\/2025\/04\/aeo-300x300.webp 300w, https:\/\/asteri.lt\/wp-content\/uploads\/2025\/04\/aeo-100x100.webp 100w, https:\/\/asteri.lt\/wp-content\/uploads\/2025\/04\/aeo-500x500.webp 500w, https:\/\/asteri.lt\/wp-content\/uploads\/2025\/04\/aeo-600x600.webp 600w, https:\/\/asteri.lt\/wp-content\/uploads\/2025\/04\/aeo-150x150.webp 150w, https:\/\/asteri.lt\/wp-content\/uploads\/2025\/04\/aeo-768x768.webp 768w, https:\/\/asteri.lt\/wp-content\/uploads\/2025\/04\/aeo.webp 1080w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<p style=\"padding-right:var(--wp--preset--spacing--20);padding-left:var(--wp--preset--spacing--20)\">It seems that we have already planned the most effective digital marketing strategy and we know what works for our business, but suddenly a new marketing method is added to the list of new marketing methods by an unheard of trend &#8211; AEO. What is it &#8211; a misspelled acronym for &#8220;SEO&#8221;, another short-lived buzzword, or perhaps an innovation that is changing both consumer behaviour and businesses&#8217; online marketing decisions? <\/p>\n<\/div><\/div>\n<\/div>\n\t\t\t\t<div class=\"wp-block-uagb-table-of-contents uagb-toc__align-left uagb-toc__columns-1  uagb-block-e7021d90      \"\n\t\t\t\t\tdata-scroll= \"1\"\n\t\t\t\t\tdata-offset= \"30\"\n\t\t\t\t\tstyle=\"\"\n\t\t\t\t>\n\t\t\t\t<div class=\"uagb-toc__wrap\">\n\t\t\t\t\t\t<div class=\"uagb-toc__title\">\n\t\t\t\t\t\t\tTurinys:\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"uagb-toc__list-wrap \">\n\t\t\t\t\t\t<ol class=\"uagb-toc__list\"><li class=\"uagb-toc__list\"><a href=\"#what-is-aeo\" class=\"uagb-toc-link__trigger\">What is AEO?<\/a><li class=\"uagb-toc__list\"><a href=\"#differences-between-seo-and-aeo\" class=\"uagb-toc-link__trigger\">Differences between SEO and AEO<\/a><ul class=\"uagb-toc__list\"><li class=\"uagb-toc__list\"><a href=\"#what-is-the-difference-between-seo-and-aeo\" class=\"uagb-toc-link__trigger\">What is the difference between SEO and AEO?<\/a><\/li><\/ul><\/li><li class=\"uagb-toc__list\"><a href=\"#why-is-there-a-need-for-aeo\" class=\"uagb-toc-link__trigger\">Why is there a need for AEO?<\/a><li class=\"uagb-toc__list\"><a href=\"#prediction-will-aeo-replace-seo\" class=\"uagb-toc-link__trigger\">Prediction: will AEO replace SEO?<\/a><li class=\"uagb-toc__list\"><a href=\"#who-meets-your-customer-in-ai-search-you-or-a-competitor\" class=\"uagb-toc-link__trigger\">Who meets your customer in AI search &#8211; you or a competitor?<\/a><li class=\"uagb-toc__list\"><a href=\"#a-unified-seo-and-aeo-strategy-how\" class=\"uagb-toc-link__trigger\">A unified SEO and AEO strategy: how?<\/a><ul class=\"uagb-toc__list\"><li class=\"uagb-toc__list\"><a href=\"#what-does-an-integrated-seo-aeo-strategy-look-like\" class=\"uagb-toc-link__trigger\">What does an integrated SEO + AEO strategy look like?<\/a><\/li><\/ul><\/li><\/ul><\/li><li class=\"uagb-toc__list\"><a href=\"#is-it-time-for-my-business-to-take-aeo\" class=\"uagb-toc-link__trigger\">Is it time for my business to take AEO?<\/a><li class=\"uagb-toc__list\"><a href=\"#time-to-improve-your-marketing-strategy\" class=\"uagb-toc-link__trigger\">TIME TO IMPROVE YOUR MARKETING STRATEGY?<\/a><ul class=\"uagb-toc__list\"><li class=\"uagb-toc__list\"><a href=\"#free-15-min-consultation\" class=\"uagb-toc-link__trigger\">Free 15 min. consultation<\/a><\/li><\/ul><\/li><\/ul><\/li><\/ul><\/li><li class=\"uagb-toc__list\"><a href=\"#time-to-improve-your-marketing-strategy\" class=\"uagb-toc-link__trigger\">TIME TO IMPROVE YOUR MARKETING STRATEGY?<\/a><ul class=\"uagb-toc__list\"><li class=\"uagb-toc__list\"><a href=\"#free-15-min-consultation\" class=\"uagb-toc-link__trigger\">Free 15 min. consultation<\/a><\/li><\/ul><\/li><\/ul><\/li><\/ul><\/li><\/ul><\/li><li class=\"uagb-toc__list\"><a href=\"#stay-one-step-ahead\" class=\"uagb-toc-link__trigger\">Stay one step ahead<\/a><ul class=\"uagb-toc__list\"><li class=\"uagb-toc__list\"><a href=\"#join-asteri-subscribers\" class=\"uagb-toc-link__trigger\">Join Asteri subscribers!<\/a><\/li><\/ul><\/li><\/ul><\/li><\/ul><\/li><\/ul><\/li><\/ul><\/li><li class=\"uagb-toc__list\"><a href=\"#stay-one-step-ahead\" class=\"uagb-toc-link__trigger\">Stay one step ahead<\/a><ul class=\"uagb-toc__list\"><li class=\"uagb-toc__list\"><a href=\"#join-asteri-subscribers\" class=\"uagb-toc-link__trigger\">Join Asteri subscribers!<\/a><\/ul><\/ul><\/ul><\/ul><\/ul><\/ul><\/ol>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<h2 class=\"wp-block-heading\"><strong>What is AEO?<\/strong><\/h2>\n\n<p>We should start with the easiest question &#8211; what is an AEO? In a nutshell:<\/p>\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>Answer Engine Optimization <strong>(AEO) is the process of optimizing a website for answer engines that provide quick, specific, and clear answers directly to users<\/strong> in search results. AEO is not a form of SEO, but rather a new approach to ensure that AI-based search engines (such as Google SGE or ChatGPT) select your content as the best answer. <\/p>\n<\/blockquote>\n\n<p>Consumers&#8217; search habits are changing &#8211; they no longer want to browse through dozens of websites to find the best answer to a short and specific question. Rather than checking multiple sources on their own, they are now turning to AI tools that provide the information they want instantly. For websites that aspire to become one of the sources of information recommended by AI, hearing about AEO is essential and applying its principles to their marketing strategy is extremely useful.  <\/p>\n\n<p>While keywords used to be one of the most important criteria for optimising a website, today contextual content, logical structure and clear answers are not enough. All three of these elements are part of the AEO strategy and the way to exploit the potential of AI-driven search. This reaches users who no longer use traditional Google search.  <\/p>\n\n<div style=\"height:19px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<h2 class=\"wp-block-heading\"><strong><strong>Differences between SEO and AEO<\/strong><\/strong><\/h2>\n\n<p>SEO (Search Engine Optimization) has been the most important tool for achieving top 10 positions in Google search for many years. How do you achieve these results? SEO is based on the following elements: keywords, technical preparation of the website, creation of high-quality, comprehensive content and backlinks. SEO is all about ensuring that your website ranks as high as possible in Google&#8217;s organic search results.   <br\/><\/p>\n\n<div class=\"wp-block-uagb-image uagb-block-eb245655 wp-block-uagb-image--layout-default wp-block-uagb-image--effect-static wp-block-uagb-image--align-none\"><figure class=\"wp-block-uagb-image__figure\"><img decoding=\"async\" srcset=\"https:\/\/asteri.lt\/wp-content\/uploads\/2025\/04\/chatgpt.webp ,https:\/\/asteri.lt\/wp-content\/uploads\/2025\/04\/chatgpt.webp 780w, https:\/\/asteri.lt\/wp-content\/uploads\/2025\/04\/chatgpt.webp 360w\" sizes=\"auto, (max-width: 480px) 150px\" src=\"https:\/\/asteri.lt\/wp-content\/uploads\/2025\/04\/chatgpt.webp\" alt=\"\" class=\"uag-image-10775\" width=\"1366\" height=\"577\" title=\"\" loading=\"lazy\" role=\"img\"><\/figure><\/div>\n\n<p>AEO works on a slightly different principle. Its aim is not to improve a website&#8217;s ranking, but to ensure that AI-based search engines (such as Google SGE, Gemini or ChatGPT) choose the content of a website as the best answer for users. Unlike SEO, AEO does not focus on a page&#8217;s position among the results, but on the clarity and context of the content.  <br\/><\/p>\n\n<div class=\"wp-block-uagb-image uagb-block-fc013591 wp-block-uagb-image--layout-default wp-block-uagb-image--effect-static wp-block-uagb-image--align-none\"><figure class=\"wp-block-uagb-image__figure\"><img decoding=\"async\" srcset=\"https:\/\/asteri.lt\/wp-content\/uploads\/2025\/04\/chatgpt-2-1024x657.webp ,https:\/\/asteri.lt\/wp-content\/uploads\/2025\/04\/chatgpt-2.webp 780w, https:\/\/asteri.lt\/wp-content\/uploads\/2025\/04\/chatgpt-2.webp 360w\" sizes=\"auto, (max-width: 480px) 150px\" src=\"https:\/\/asteri.lt\/wp-content\/uploads\/2025\/04\/chatgpt-2-1024x657.webp\" alt=\"\" class=\"uag-image-10779\" width=\"1024\" height=\"657\" title=\"\" loading=\"lazy\" role=\"img\"><\/figure><\/div>\n\n<p>One of the key differences between AEO and SEO is how the authority of an information source is measured. SEO optimisation does not come without quality text with targeted keywords and a network of internal links. When a website has a successful internal SEO, the ranking of the domain is strengthened by external links. AEO does not require such a strong network of external links &#8211; AI search focuses more on the content itself, its structure and its ability to accurately answer the question.   <\/p>\n\n<p>Another important difference is indexation. An SEO-optimised website is indexed by Google&#8217;s algorithms, which analyse a wide range of requirements &#8211; from content to technical features. While the technical aspects of SEO are always important for a good user experience, an AEO-friendly website is more likely to analyse only the text and its presentation and structure.  <\/p>\n\n<div class=\"wp-block-uagb-container uagb-block-246c1542 default uagb-is-root-container\">\n<div class=\"wp-block-uagb-info-box uagb-block-b0e56127 uagb-infobox__content-wrap  uagb-infobox-icon-above-title uagb-infobox-image-valign-top wp-block-uagb-info-box--has-margin\"><div class=\"uagb-infobox-margin-wrapper\"><div class=\"uagb-ifb-content\"><div class=\"uagb-ifb-title-wrap\"><h3 class=\"uagb-ifb-title\">What is the difference between SEO and AEO?<\/h3><\/div><p class=\"uagb-ifb-desc\">SEO + AEO are not separate strategies &#8211; they are one integrated system that helps you become both &#8220;findable&#8221; and &#8220;answerable.&#8221;<\/p><\/div><\/div><\/div>\n\n\n\n<figure class=\"wp-block-table is-style-stripes\" style=\"padding-top:var(--wp--preset--spacing--40);padding-right:var(--wp--preset--spacing--70);padding-bottom:var(--wp--preset--spacing--40);padding-left:var(--wp--preset--spacing--70)\"><table class=\"has-ast-global-color-0-color has-text-color has-background has-link-color has-fixed-layout\" style=\"background-color:#ffffff4d;border-style:none;border-width:0px\"><thead><tr><th><strong>SEO<\/strong><\/th><th><strong>AEO<\/strong><\/th><\/tr><\/thead><tbody><tr><td>Optimized for traditional Google search<\/td><td>Optimized for AI and voice search engines<\/td><\/tr><tr><td>The goal is to rank higher in Google<\/td><td>Aiming to be the answer to AI and voice search<\/td><\/tr><tr><td>On-page, technical SEO optimization is important<\/td><td>Important on-page, technical SEO and AEO optimization<\/td><\/tr><tr><td>Keywords, volume of text<\/td><td>Semantics, context, clarity<\/td><\/tr><tr><td>Based on link structure and SERP rules<\/td><td>Based on structured data and semantic markup<\/td><\/tr><tr><td>Building authority through backlinks<\/td><td>Building authority and visibility on AI platforms<\/td><\/tr><\/tbody><\/table><\/figure>\n<\/div>\n\n<div style=\"height:19px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<h2 class=\"wp-block-heading\"><strong><strong>Why is there a need for AEO?  <\/strong><\/strong><\/h2>\n\n<div style=\"height:19px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<p>As many as <a href=\"https:\/\/www.theverge.com\/ai-artificial-intelligence\/631352\/ai-search-adobe-analytics-google-perplexity-openai\" target=\"_blank\" rel=\"noopener\">39% of<\/a> consumers already use AI applications and search engines to help them shop online. And <a href=\"https:\/\/www.yaguara.co\/voice-search-statistics\/#:~:text=1.%20Around%2020.5%25%20of%20people%20globally%20use%20voice%20search%2C%20up%20slightly%20from%2020.3%25%20in%20early%202024.\" target=\"_blank\" rel=\"noopener\">20.5% of<\/a> people use voice search to find answers to everyday questions. This shows not only the growing importance of AI tools, but also a clear shift in consumer behaviour &#8211; from browsing individual pages to wanting a quick and clear answer.  <\/p>\n\n<p>Traditional SEO is designed for the still widely used, but slowly declining, method of search where a user types in a keyword, looks at the results and selects one or more pages of interest. With AI search, the user does not have to search for an answer &#8211; AI applications generate it instantly based on the content found in the sources. <\/p>\n\n<p>That&#8217;s why AEO was developed &#8211; a method that allows your content to become the response that the user hears or reads first. <em>AI chat<\/em> systems such as Gemini or ChatGPT, or voice assistants (e.g. Alexa, Siri) prioritise not only the existence of content, but also its structure, semantics and expert credibility &#8211; all of which are implemented through an AEO strategy. So if your business wants to be visible not only in search results but also in AI recommendations, AEO becomes a natural step in your marketing strategy.  <\/p>\n\n<h2 class=\"wp-block-heading\"><strong><strong><strong><strong>Prediction: will AEO replace SEO?<\/strong><\/strong><\/strong><\/strong><\/h2>\n\n<div style=\"height:19px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<p>Although AEO optimisation is becoming increasingly important, it is not being done today to replace SEO. It is more of a natural marketing trend dictated by new consumer habits. The two often go hand in hand, because one simply does not work without the other.  <\/p>\n\n<p>First and foremost, SEO optimisation ensures that a website has a solid technical foundation. <a href=\"https:\/\/asteri.agency\/seo-services\/on-page-seo-services\/\" target=\"_blank\" rel=\"noopener\">Internal SEO<\/a> is not just about keyword integration, but also about much deeper aspects of website quality. Some of these include page speed, information layout, clear navigation, user experience (UX), mobile-friendliness and even design decisions. In other words, <a href=\"https:\/\/asteri.agency\/seo-services\/\" target=\"_blank\" rel=\"noopener\">SEO services<\/a> are needed to make a website &#8220;go&#8221; &#8211; to make it technically sound, user-friendly and fast to load.  <\/p>\n\n<p>The AEO is built on these foundations. Once the website is running smoothly and providing value to the visitor, the AEO specialist can get on with the job of creating the semantically clear, structured content that the AI programme deems the most appropriate response. So AEO is not an alternative to SEO. It is a complementary tool that helps expand visibility beyond traditional Google search. Properly aligned SEO services and AEO solutions do not compete with each other, but rather work in unison to strengthen a website&#8217;s position across different channels.    <\/p>\n\n<div style=\"height:19px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<div class=\"wp-block-uagb-container uagb-block-60dc72fe alignfull uagb-is-root-container\"><div class=\"uagb-container-inner-blocks-wrap\">\n<h2 class=\"wp-block-heading has-ast-global-color-2-color has-text-color has-link-color wp-elements-7d942d33f42f04659cbb1579304d79f9\" style=\"font-size:32px\">Who meets your customer in AI search &#8211; you or a competitor?<\/h2>\n\n\n\n<p>Why wait when you can be among the first to be selected by AI as an expert answer? AEO services are for businesses ready to go where competitors are still looking. <br\/><\/p>\n\n\n\n<div class=\"wp-block-uagb-buttons uagb-buttons__outer-wrap uagb-btn__default-btn uagb-btn-tablet__default-btn uagb-btn-mobile__default-btn uagb-block-e2939e5a\"><div class=\"uagb-buttons__wrap uagb-buttons-layout-wrap \">\n<div class=\"wp-block-uagb-buttons-child uagb-buttons__outer-wrap uagb-block-55ef1fc4 wp-block-button\"><div class=\"uagb-button__wrapper\"><a class=\"uagb-buttons-repeater wp-block-button__link\" aria-label=\"\" href=\"https:\/\/asteri.agency\/%f0%9f%94%9d-aeo-services\/\" rel=\"follow noopener\" target=\"_self\" role=\"button\"><div class=\"uagb-button__link\">AEO services  <\/div><\/a><\/div><\/div>\n<\/div><\/div>\n<\/div><\/div>\n\n<div style=\"height:19px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<h2 class=\"wp-block-heading has-ast-global-color-0-color has-text-color has-link-color wp-elements-936b99d4a2ed184f8b1e5169306bf904\"><strong><strong>A unified SEO and AEO strategy: how?<\/strong><\/strong><\/h2>\n\n<p>Although we talk about SEO and AEO as different strands delivering different results, they should in fact work in synergy. It is true that for this duo to be effective, a certain sequence must be followed. So what should an integrated SEO and AEO strategy look like?  <\/p>\n\n<p>The first step is classic SEO optimisation, or simply internal SEO, which involves fixing the technical elements of your website and performing internal SEO. Creating an intuitive, user-friendly website structure, website tree, writing textual content, improving user experience and speed. Only with these foundations in place can a website be expected to be visible in both traditional and AI-based search.  <\/p>\n\n<p>Once internal SEO has been implemented, it is common to move on to external SEO. It is at this stage that we can also start applying AEO optimisation. While external SEO is the method by which we build backlinks and grow the authority of the website, AEO further strengthens the internal content of the website and its applicability to artificial intelligence tools.  <\/p>\n\n<div style=\"height:19px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<div class=\"wp-block-uagb-container uagb-block-c2ecfe65 default uagb-is-root-container\">\n<div class=\"wp-block-uagb-container uagb-block-23bd8019\"><\/div>\n\n\n\n<div class=\"wp-block-uagb-container uagb-block-24393bb1\">\n<div class=\"wp-block-uagb-info-box uagb-block-5ee98a3e uagb-infobox__content-wrap  uagb-infobox-icon-above-title uagb-infobox-image-valign-top\"><div class=\"uagb-ifb-content\"><div class=\"uagb-ifb-title-wrap\"><h3 class=\"uagb-ifb-title\"><strong>What does an integrated SEO + AEO strategy look like?<\/strong><\/h3><\/div><p class=\"uagb-ifb-desc\">An integrated visibility strategy: from search to AI answers<\/p><\/div><\/div>\n\n\n\n<div class=\"wp-block-uagb-icon-list uagb-block-6d9b592f\"><div class=\"uagb-icon-list__wrap\">\n<div class=\"wp-block-uagb-icon-list-child uagb-block-d670d939\"><span class=\"uagb-icon-list__source-wrap\"><svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 448 512\"><path d=\"M438.6 105.4C451.1 117.9 451.1 138.1 438.6 150.6L182.6 406.6C170.1 419.1 149.9 419.1 137.4 406.6L9.372 278.6C-3.124 266.1-3.124 245.9 9.372 233.4C21.87 220.9 42.13 220.9 54.63 233.4L159.1 338.7L393.4 105.4C405.9 92.88 426.1 92.88 438.6 105.4H438.6z\"><\/path><\/svg><\/span><span class=\"uagb-icon-list__label\">Technical and on-page SEO optimization<\/span><\/div>\n\n\n\n<div class=\"wp-block-uagb-icon-list-child uagb-block-d6930c04\"><span class=\"uagb-icon-list__source-wrap\"><svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 448 512\"><path d=\"M438.6 105.4C451.1 117.9 451.1 138.1 438.6 150.6L182.6 406.6C170.1 419.1 149.9 419.1 137.4 406.6L9.372 278.6C-3.124 266.1-3.124 245.9 9.372 233.4C21.87 220.9 42.13 220.9 54.63 233.4L159.1 338.7L393.4 105.4C405.9 92.88 426.1 92.88 438.6 105.4H438.6z\"><\/path><\/svg><\/span><span class=\"uagb-icon-list__label\">On-page AEO optimization<\/span><\/div>\n\n\n\n<div class=\"wp-block-uagb-icon-list-child uagb-block-8ca07211\"><span class=\"uagb-icon-list__source-wrap\"><svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 448 512\"><path d=\"M438.6 105.4C451.1 117.9 451.1 138.1 438.6 150.6L182.6 406.6C170.1 419.1 149.9 419.1 137.4 406.6L9.372 278.6C-3.124 266.1-3.124 245.9 9.372 233.4C21.87 220.9 42.13 220.9 54.63 233.4L159.1 338.7L393.4 105.4C405.9 92.88 426.1 92.88 438.6 105.4H438.6z\"><\/path><\/svg><\/span><span class=\"uagb-icon-list__label\">UX optimization<\/span><\/div>\n\n\n\n<div class=\"wp-block-uagb-icon-list-child uagb-block-98f49609\"><span class=\"uagb-icon-list__source-wrap\"><svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 448 512\"><path d=\"M438.6 105.4C451.1 117.9 451.1 138.1 438.6 150.6L182.6 406.6C170.1 419.1 149.9 419.1 137.4 406.6L9.372 278.6C-3.124 266.1-3.124 245.9 9.372 233.4C21.87 220.9 42.13 220.9 54.63 233.4L159.1 338.7L393.4 105.4C405.9 92.88 426.1 92.88 438.6 105.4H438.6z\"><\/path><\/svg><\/span><span class=\"uagb-icon-list__label\">Semantically enriched content<\/span><\/div>\n\n\n\n<div class=\"wp-block-uagb-icon-list-child uagb-block-add8b45f\"><span class=\"uagb-icon-list__source-wrap\"><svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 448 512\"><path d=\"M438.6 105.4C451.1 117.9 451.1 138.1 438.6 150.6L182.6 406.6C170.1 419.1 149.9 419.1 137.4 406.6L9.372 278.6C-3.124 266.1-3.124 245.9 9.372 233.4C21.87 220.9 42.13 220.9 54.63 233.4L159.1 338.7L393.4 105.4C405.9 92.88 426.1 92.88 438.6 105.4H438.6z\"><\/path><\/svg><\/span><span class=\"uagb-icon-list__label\">Schema Markup Integration<\/span><\/div>\n\n\n\n<div class=\"wp-block-uagb-icon-list-child uagb-block-cdc0da10\"><span class=\"uagb-icon-list__source-wrap\"><svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 448 512\"><path d=\"M438.6 105.4C451.1 117.9 451.1 138.1 438.6 150.6L182.6 406.6C170.1 419.1 149.9 419.1 137.4 406.6L9.372 278.6C-3.124 266.1-3.124 245.9 9.372 233.4C21.87 220.9 42.13 220.9 54.63 233.4L159.1 338.7L393.4 105.4C405.9 92.88 426.1 92.88 438.6 105.4H438.6z\"><\/path><\/svg><\/span><span class=\"uagb-icon-list__label\">E-A-T signal amplification<\/span><\/div>\n\n\n\n<div class=\"wp-block-uagb-icon-list-child uagb-block-80ec625d\"><span class=\"uagb-icon-list__source-wrap\"><svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 448 512\"><path d=\"M438.6 105.4C451.1 117.9 451.1 138.1 438.6 150.6L182.6 406.6C170.1 419.1 149.9 419.1 137.4 406.6L9.372 278.6C-3.124 266.1-3.124 245.9 9.372 233.4C21.87 220.9 42.13 220.9 54.63 233.4L159.1 338.7L393.4 105.4C405.9 92.88 426.1 92.88 438.6 105.4H438.6z\"><\/path><\/svg><\/span><span class=\"uagb-icon-list__label\">External link strategy, off-page SEO<\/span><\/div>\n\n\n\n<div class=\"wp-block-uagb-icon-list-child uagb-block-e87b234a\"><span class=\"uagb-icon-list__source-wrap\"><svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 448 512\"><path d=\"M438.6 105.4C451.1 117.9 451.1 138.1 438.6 150.6L182.6 406.6C170.1 419.1 149.9 419.1 137.4 406.6L9.372 278.6C-3.124 266.1-3.124 245.9 9.372 233.4C21.87 220.9 42.13 220.9 54.63 233.4L159.1 338.7L393.4 105.4C405.9 92.88 426.1 92.88 438.6 105.4H438.6z\"><\/path><\/svg><\/span><span class=\"uagb-icon-list__label\">Increasing awareness on AI platforms<\/span><\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n<div style=\"height:19px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<h2 class=\"wp-block-heading has-ast-global-color-0-color has-text-color has-link-color wp-elements-202e01dba5dede79e9724019e3b6cf98\"><strong>Is it time for my business to take AEO?<\/strong><\/h2>\n\n<p>AEO is no longer the future, but real marketing solutions that businesses are already using today. AI is already influencing consumers&#8217; decisions: some of them are choosing answers provided by <em>AI chat<\/em>, an AI application, over a traditional Google search. So it is worth taking action today. This is the moment when most competitors are still watching the new trend. And you can be the one who leverages these changes to your brand&#8217;s advantage. Being among the first to try AEO = more time to master your strategy.       <\/p>\n\n<p>Why is AEO particularly useful? Businesses operating in a competitive market, smaller e-shops competing with the giants, and service providers who want their answers to be visible on AI chat platforms. If your customers start their search for information with ChatGPT, you must be among those recommended by AI.   <\/p>\n\n<div class=\"wp-block-uagb-container uag-hide-mob uagb-block-9c275588 alignfull uagb-is-root-container\"><div class=\"uagb-container-inner-blocks-wrap\">\n<div class=\"wp-block-uagb-container uag-blocks-common-selector uagb-block-bb2693cc\">\n<div class=\"wp-block-uagb-image uagb-block-a74f0785 wp-block-uagb-image--layout-default wp-block-uagb-image--effect-static wp-block-uagb-image--align-none\"><figure class=\"wp-block-uagb-image__figure\"><img decoding=\"async\" srcset=\"https:\/\/asteri.lt\/wp-content\/uploads\/2025\/01\/b2b-marketingas-2.png ,https:\/\/asteri.lt\/wp-content\/uploads\/2025\/01\/b2b-marketingas-2.png 780w, https:\/\/asteri.lt\/wp-content\/uploads\/2025\/01\/b2b-marketingas-2.png 360w\" sizes=\"auto, (max-width: 480px) 150px\" src=\"https:\/\/asteri.lt\/wp-content\/uploads\/2025\/01\/b2b-marketingas-2.png\" alt=\"\" class=\"uag-image-9186\" width=\"197\" height=\"336\" title=\"\" loading=\"lazy\" role=\"img\"><\/figure><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-uagb-container uagb-block-c359b9ba\">\n<div class=\"wp-block-uagb-advanced-heading uagb-block-fe044d9d\"><h2 class=\"uagb-heading-text\">TIME TO IMPROVE YOUR MARKETING STRATEGY?<\/h2><\/div>\n\n\n\n<div class=\"wp-block-uagb-info-box uagb-block-ba869994 uagb-infobox__content-wrap  uagb-infobox-icon-above-title uagb-infobox-image-valign-top wp-block-uagb-info-box--has-margin\"><div class=\"uagb-infobox-margin-wrapper\"><div class=\"uagb-ifb-content\"><div class=\"uagb-ifb-title-wrap\"><h3 class=\"uagb-ifb-title\">Free 15 min. consultation<\/h3><\/div><p class=\"uagb-ifb-desc\">And where do you look for information today &#8211; Google or chatGPT? Consumer habits are changing &#8211; does this apply to your business? How are consumer habits changing SEO and when to rush to AEO optimisation? Our team has been practicing AEO optimization intensively for some time now, and we&#8217;d be happy to answer any questions you may have.     <\/p><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-uagb-buttons uagb-buttons__outer-wrap uagb-btn__default-btn uagb-btn-tablet__default-btn uagb-btn-mobile__default-btn uagb-block-acc9df04\"><div class=\"uagb-buttons__wrap uagb-buttons-layout-wrap \">\n<div class=\"wp-block-uagb-buttons-child uagb-buttons__outer-wrap uagb-block-c1e68920 wp-block-button\"><div class=\"uagb-button__wrapper\"><a class=\"uagb-buttons-repeater wp-block-button__link\" aria-label=\"\" href=\"https:\/\/omniform1.com\/forms\/v1\/landingPage\/64622990bc57b9e2416216d0\/660b025e7a3b55dd1852534f\" rel=\"follow noopener\" target=\"_self\" role=\"button\"><div class=\"uagb-button__link\">FREE CONSULTATION <\/div><\/a><\/div><\/div>\n<\/div><\/div>\n<\/div>\n<\/div><\/div>\n\n<div class=\"wp-block-uagb-container uag-hide-desktop uag-hide-tab uagb-block-23a9d5ce alignfull uagb-is-root-container\"><div class=\"uagb-container-inner-blocks-wrap\">\n<div class=\"wp-block-uagb-container uagb-block-4b5a9eda\">\n<div class=\"wp-block-uagb-container uagb-block-a552bd73 alignfull uagb-is-root-container\"><div class=\"uagb-container-inner-blocks-wrap\">\n<div class=\"wp-block-uagb-container uagb-block-4732eb4f\">\n<div class=\"wp-block-uagb-image uagb-block-163307fe wp-block-uagb-image--layout-default wp-block-uagb-image--effect-static wp-block-uagb-image--align-none\"><figure class=\"wp-block-uagb-image__figure\"><img decoding=\"async\" srcset=\"https:\/\/asteri.lt\/wp-content\/uploads\/2025\/01\/b2b-marketingas-2.png ,https:\/\/asteri.lt\/wp-content\/uploads\/2025\/01\/b2b-marketingas-2.png 780w, https:\/\/asteri.lt\/wp-content\/uploads\/2025\/01\/b2b-marketingas-2.png 360w\" sizes=\"auto, (max-width: 480px) 150px\" src=\"https:\/\/asteri.lt\/wp-content\/uploads\/2025\/01\/b2b-marketingas-2.png\" alt=\"\" class=\"uag-image-9186\" width=\"197\" height=\"336\" title=\"\" loading=\"lazy\" role=\"img\"><\/figure><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-uagb-container uagb-block-6558e1ec\">\n<div class=\"wp-block-uagb-advanced-heading uagb-block-d1b27d70\"><h2 class=\"uagb-heading-text\">TIME TO IMPROVE YOUR MARKETING STRATEGY?<\/h2><\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-uagb-info-box uagb-block-2670f545 uagb-infobox__content-wrap  uagb-infobox-icon-above-title uagb-infobox-image-valign-top wp-block-uagb-info-box--has-margin\"><div class=\"uagb-infobox-margin-wrapper\"><div class=\"uagb-ifb-content\"><div class=\"uagb-ifb-title-wrap\"><h3 class=\"uagb-ifb-title\">Free 15 min. consultation<\/h3><\/div><p class=\"uagb-ifb-desc\">And where do you look for information today &#8211; Google or chatGPT? Consumer habits are changing &#8211; does this apply to your business? How are consumer habits changing SEO and when to rush to AEO optimisation? Our team has been practicing AEO optimization intensively for some time now, and we&#8217;d be happy to answer any questions you may have.     <\/p><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-uagb-buttons uagb-buttons__outer-wrap uagb-btn__default-btn uagb-btn-tablet__default-btn uagb-btn-mobile__default-btn uagb-block-d1bc5298\"><div class=\"uagb-buttons__wrap uagb-buttons-layout-wrap \">\n<div class=\"wp-block-uagb-buttons-child uagb-buttons__outer-wrap uagb-block-3d59c9e3 wp-block-button\"><div class=\"uagb-button__wrapper\"><a class=\"uagb-buttons-repeater wp-block-button__link\" aria-label=\"\" href=\"https:\/\/omniform1.com\/forms\/v1\/landingPage\/64622990bc57b9e2416216d0\/660b025e7a3b55dd1852534f\" rel=\"follow noopener\" target=\"_self\" role=\"button\"><div class=\"uagb-button__link\">FREE CONSULTATION <\/div><\/a><\/div><\/div>\n<\/div><\/div>\n<\/div>\n<\/div><\/div>\n\n<div class=\"wp-block-uagb-container uag-hide-mob uagb-block-ea23839a alignfull uagb-is-root-container\"><div class=\"uagb-container-inner-blocks-wrap\">\n<div class=\"wp-block-uagb-container uagb-block-916a6859\">\n<div class=\"wp-block-uagb-advanced-heading uagb-block-0d12a464\"><h2 class=\"uagb-heading-text\">Stay one step ahead<\/h2><\/div>\n\n\n\n<div class=\"wp-block-uagb-info-box uagb-block-7b9260af uagb-infobox__content-wrap  uagb-infobox-icon-above-title uagb-infobox-image-valign-top wp-block-uagb-info-box--has-margin\"><div class=\"uagb-infobox-margin-wrapper\"><div class=\"uagb-ifb-content\"><div class=\"uagb-ifb-title-wrap\"><h3 class=\"uagb-ifb-title\">Join Asteri subscribers!<\/h3><\/div><p class=\"uagb-ifb-desc\">Subscribe to the Asteri newsletter for exclusive access to the latest digital marketing trends, tips, and special offers.<\/p><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-uagb-buttons uagb-buttons__outer-wrap uagb-btn__default-btn uagb-btn-tablet__default-btn uagb-btn-mobile__default-btn uagb-block-70d06829\"><div class=\"uagb-buttons__wrap uagb-buttons-layout-wrap \">\n<div class=\"wp-block-uagb-buttons-child uagb-buttons__outer-wrap uagb-block-9ec21a45 wp-block-button\"><div class=\"uagb-button__wrapper\"><a class=\"uagb-buttons-repeater wp-block-button__link\" aria-label=\"\" href=\"https:\/\/omniform1.com\/forms\/v1\/landingPage\/64622990bc57b9e2416216d0\/660b025e7a3b55dd1852534f\" rel=\"follow noopener\" target=\"_self\" role=\"button\"><div class=\"uagb-button__link\">SUBSCRIBE<\/div><\/a><\/div><\/div>\n<\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-uagb-container uagb-block-9310fc05\">\n<div class=\"wp-block-uagb-info-box uagb-block-72b37b3c uagb-infobox__content-wrap  uagb-infobox-icon-above-title uagb-infobox-image-valign-top wp-block-uagb-info-box--has-margin\"><div class=\"uagb-infobox-margin-wrapper\"><div class=\"uagb-ifb-content\"><div class=\"uagb-ifb-image-content\"><img decoding=\"async\" src=\"https:\/\/asteri.lt\/wp-content\/uploads\/2025\/01\/marketingas.png\" alt=\"\" width=\"110\" height=\"108\" loading=\"lazy\" title=\"\"><\/div><div class=\"uagb-ifb-title-wrap\"><\/div><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-uagb-info-box uagb-block-cc01a6c0 uagb-infobox__content-wrap  uagb-infobox-icon-above-title uagb-infobox-image-valign-top wp-block-uagb-info-box--has-margin\"><div class=\"uagb-infobox-margin-wrapper\"><div class=\"uagb-ifb-content\"><div class=\"uagb-ifb-image-content\"><img decoding=\"async\" src=\"https:\/\/asteri.lt\/wp-content\/uploads\/2025\/01\/marketingas-3.png\" alt=\"\" width=\"110\" height=\"108\" loading=\"lazy\" title=\"\"><\/div><div class=\"uagb-ifb-title-wrap\"><\/div><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-uagb-info-box uagb-block-f7f855f1 uagb-infobox__content-wrap  uagb-infobox-icon-above-title uagb-infobox-image-valign-top wp-block-uagb-info-box--has-margin\"><div class=\"uagb-infobox-margin-wrapper\"><div class=\"uagb-ifb-content\"><div class=\"uagb-ifb-image-content\"><img decoding=\"async\" src=\"https:\/\/asteri.lt\/wp-content\/uploads\/2025\/01\/marketingas-2.png\" alt=\"\" width=\"110\" height=\"108\" loading=\"lazy\" title=\"\"><\/div><div class=\"uagb-ifb-title-wrap\"><\/div><\/div><\/div><\/div>\n<\/div>\n<\/div><\/div>\n\n<div class=\"wp-block-uagb-container uag-hide-desktop uag-hide-tab uagb-block-00809bf1 alignfull uagb-is-root-container\"><div class=\"uagb-container-inner-blocks-wrap\">\n<div class=\"wp-block-uagb-container uagb-block-30ed06b2\">\n<div class=\"wp-block-uagb-advanced-heading uagb-block-61f9c049\"><h2 class=\"uagb-heading-text\">Stay one step ahead<\/h2><\/div>\n\n\n\n<div class=\"wp-block-uagb-info-box uagb-block-f70f5a8e uagb-infobox__content-wrap  uagb-infobox-icon-above-title uagb-infobox-image-valign-top wp-block-uagb-info-box--has-margin\"><div class=\"uagb-infobox-margin-wrapper\"><div class=\"uagb-ifb-content\"><div class=\"uagb-ifb-title-wrap\"><h3 class=\"uagb-ifb-title\">Join Asteri subscribers!<\/h3><\/div><p 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class=\"wp-block-uagb-info-box uagb-block-eab9033a uagb-infobox__content-wrap  uagb-infobox-icon-above-title uagb-infobox-image-valign-top wp-block-uagb-info-box--has-margin\"><div class=\"uagb-infobox-margin-wrapper\"><div class=\"uagb-ifb-content\"><div class=\"uagb-ifb-image-content\"><img decoding=\"async\" src=\"https:\/\/asteri.lt\/wp-content\/uploads\/2025\/01\/marketingas-3.png\" alt=\"\" width=\"110\" height=\"108\" loading=\"lazy\" title=\"\"><\/div><div class=\"uagb-ifb-title-wrap\"><\/div><\/div><\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-uagb-container uagb-block-20866bc7\">\n<div class=\"wp-block-uagb-info-box uagb-block-09f619ed uagb-infobox__content-wrap  uagb-infobox-icon-above-title uagb-infobox-image-valign-top wp-block-uagb-info-box--has-margin\"><div class=\"uagb-infobox-margin-wrapper\"><div class=\"uagb-ifb-content\"><div class=\"uagb-ifb-image-content\"><img decoding=\"async\" src=\"https:\/\/asteri.lt\/wp-content\/uploads\/2025\/01\/marketingas-2.png\" 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